When Will I Ever Use This?

Media literacy, or the ability to thoughtfully evaluate texts, is an increasingly crucial skill in the information age. News, opinion, and hoax sometimes blends together online, where anyone can post on social media or make a website. Practicing skills like evaluating evidence and sources and looking for bias will help you be able to tell what you're reading and what you should do with the information.

Read the following paragraph from an editorial about the cost of television advertising. 

The cost of network TV advertising is outrageous—and it spirals upwards every year! In 1998, a 30-second commercial on the last original broadcast episode of Seinfeld cost between $1.7 and $1.8 million dollars. A 30-second spot on the Super Bowl cost advertisers more than $1 million that year. By 2013, Super Bowl ads surpassed that number, rising to more than $4 million for 30 seconds.